Ask Candy Companies to Stop Marketing Junk Food to Children
It used to be that candy was an occasional treat for kids. No longer! Instead, candy is a significant source of calories in kids' diets, beating out the calories they get from burgers, fries, pancakes, or waffles.
Some candy companies have stopped advertising their candy on children's television networks like Nickelodeon. Other companies, however, continue to hawk empty calories to kids, urging them to spend their pocket money and nag their parents to buy confections they can't afford nutritionally.
Please send a message to the candy companies that market junk food to kids to ask them to stop.
Dear Mr. Salvatore Ferrara,
I'm writing to ask that you stop marketing unhealthy foods, like candy, to kids.
According to the Centers for Disease Control and Prevention, obesity has tripled in children and adolescents over the past decades. Currently, more than one in three children and teens are overweight or obese. In addition, unhealthy diets and obesity contribute to heart disease, some cancers, diabetes, and tooth decay. Moreover, the foods promoted to children and eaten in childhood can affect lifelong eating habits.
Please adopt a policy not to market candy to kids on television, in schools, or on the internet. One way you could signal your sincerity about protecting children from unhealthy food marketing would be to join Hershey, Nestle, Mars, and other companies as a member of the Council of Better Business Bureaus' (BBB) Children's Food and Beverage Advertising Initiative (CFBAI). Joining CFBAI would add credibility and transparency to your efforts to reduce unhealthy food marketing to children.